Spring/Summer 2017

Rococo Reverie

Rococo Reverie resolves around femininity and childhood.
The collection combines romantic aesthetics, inspired by the strong personality of Queen of France Marie-Antoinette, with the whimsicality of her youth and Cheyma's ever comfy-chic signature.


Photographer: Amel Kerkeni

#CheymaGirl: Styfen Levieux

Make Up & Hair: Hannah Nathalie

Style: Leila Roukni

High Heel Bunny Slippers: Streetzies 

Location: Château de Ferrières, France


Fall/Winter 2016/2017

Whimsy Canyon

Whimsy Canyon is the subtle mix of the mysterious charm of the desert and the craziness and haziness of the Western canyons. Shot in the Sahara desert, the collection is an ode to all the strong women out there, challenging the Queen of Saba inside them.

Photographer: Rodolphe Bricard

#CheymaGirl: Lilia Bekkar

Style: Cheyma Ben Hassine

Location: Tamanrasset, Sahara Desert